“Ideas That Spread Win”, “Marketing Needs to be Built Into Your Software”, “Average Products for Average People”, “You Are Solving A Problem Your Clients Don’t Know They Have”, “Clutter is Not Your Friend”, “Don’t Push Stuff to The Web But Build Stuff That Works”
An absolute awesome video about the death of marketing and the rebirth of innovation. Love the bell chart with the *extremes* ubiquity (free) and scarcity (darn expensive). Why waste time on average products and average people…